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December 18, 2001 09:45 pm ET - research by
NCsoft Signs Up for Broadband
From Frictionless Insight
12/14/2001 - NCsoft, maker of Lineage: the Blood Pledge, announced that it had teamed up with BroadJump, a producer of broadband installation software. NCsoft has joined BroadJump's Content and Applications Partners Program which is, in essence, a collection house for software contributed by developers like NCsoft which can then be offered, through BroadJump, to the consumer at the point of broadband installation.
This means that when people install DSL/cable modem, Lineage will come with their installation CD. Good way to get people to try.

December 19, 2001 07:09 pm ET (#1)
speedlab
Loyal Fan

124 posts
11-27-01

I hope NC Interactive is spending as much money on R&D as they are marketing.

December 20, 2001 04:14 pm ET (#2)
Uttar
Loyal Fan

10 posts
10-13-01

Actually, i think NC got more in R&D than in marketing. That kinda depends, do you count hiring Richard Garriot and hiring the greatest talents of the MMORPG industry who worked on UO2 and UO as R&D? Personally, i would, and what that all cost them is really scary...

Meaningless posts will be deleted. You don't have to post on *every* article. ^^

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