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February 23, 2003 04:42 pm ET - research by amer
FY 2002 numbers |
Just doing some number crunching with the FY 2002 population numbers. This should not be used to make any interpretation of the financials or business viability of NC. Their profit numbers are a totally different story. :) These numbers are just to see how many people are playing the game.
- The US numbers don't include LoA server. We'll have to wait until 1Q 2003 numbers come out to see the impact, but I think we'll see that the US population has gone up a bit more than people expect.
- Good ^^: Between Sep 2002 and Dec 2002, the Lineage World has gained 3 servers (2 in Korea, 1 in Taiwan).
- Bad T_T: Total Global Dec 2002 Monthly Access is 2,875,853, down from 2,940,739 in Sep 2002 (down 2.2%). This loss is despite the growth of the US customers (+11.6%) and the Japanese customers (+9.3%).
- Good ^^: The Korean monthly access numbers dropped 6.3% from Sep-Dec 2001 vs 4.6% in Sep-Dec 2002. So, this may indicate an annual pattern of monthly access reduction between September and December. (Also shows that NC weathered the storm better in 2002 than 2001, which is good)
- Bad T_T: On the US servers, the ratio of daily access to monthly access has gone down from 0.539 to 0.506. This means that people are playing less on average.
- Good ^^: Based on these numbers, 0.35% of NC's Lineage customers play on US servers, up from 0.30% in September 2002.
Conclusion: On a scale of 0-10, where 10 is "Looks like Lineage is going to be the only game in the world!" and 0 is "Bail! Bail!", I would rate this report as 6. |
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February 23, 2003 04:47 pm ET (#2)
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